Wholesale Track .

Track Overview

The Wholesale track offers insight on today’s supply chain, how the market might evolve, how to maintain employee retention in a constant changing environment and tools to help position your business remains relevant.


Using Price Volatility to Your Advantage

The pandemic quickly ushered in changes affecting everything from the way we work to consumer behavior. Petroleum prices exhibited massive volatility, too. The lasting impact on the energy markets is far-reaching. How are petroleum marketers growing their businesses through customer pricing programs? How have retailers protected profit margins from rising wholesale fuel prices? What are the price charts telling petroleum wholesale and retail businesses? Industry risk management experts and Powerhouse’s executive team, Alan Levine and Elaine Levin, will share their latest insights with Midwest marketers about ways to take advantage of price volatility in the next normal. Powerhouse is a price risk management firm with clients in all sectors of the energy supply chain, from producers and refiners to downstream distributors and retailers.


Elaine Levin, Powerhouse

How to Attract, Source and Retain Driver Talent

The U.S. continues to face a dire shortage of commercial truck drivers. The obstacles facing the trucking industry have only increased over the course of the past year and, when it comes to the Midwest, the situation is even more pronounced. The American Trucking Associations (ATA) reports that there’s been a shortage of truck drivers for the past 15 years, and predicts the industry will need more than 1.1 million new drivers in the next 10 years.

There’s no single solution that will help with the shortage because it comes with complexities. So, what, if anything, can petroleum marketers do now? What needs to be in the cards for marketers’ businesses to enjoy higher driver retention?


Jeremy Reymer, DriverReach

KnowBe4 You’re Phished or Hit with Ransomware!

Phishing scams and schemes are becoming more creative everyday as businesses and individuals find themselves targets of new tactics. What can you do to protect yourself against scams and phishing attacks? One outcome from the phishing attacks is ransomware. Ransomware is impacting over 51% of organizations all around the globe. This attack has serious business ramifications from increasing downtime to causing revenue loss to damage to your brand and reputation. It’s important to understand the emerging trends in ransomware and about the recent highly targeted attack vectors and what can be done to prepare before an attack. James McQuiggan, KnowBe4 security evangelist and expert, will provide in depth information on current and emerging phishing attacks, how you can recognize them, and what to do if you fall victim to a phishing or ransomware attack.


James McQuiggan, KnowBe4

Using Price Volatility to Your Advantage:

8 AM – 8:50 AM

How to Attract, Source and Retain Driver Talent:

9 AM – 9:50 AM

KnowBe4 You're Phished or Hit with Ransomware!:

10 AM – 10:50 AM