Join us at the General Session on Wednesday, April 5 from 9:00 am – 10:30 in the Sagamore Ballroom and get the latest industry update from key industry leaders, Lori Buss Stillman and Denton Cinquegrana. This is a non-ticketed event but please RSVP if you plan to attend.

Lori Buss Stillman, NACS Vice President of Research and Education, shares exclusive NACS industry insights and data to help convenience retailers capitalize on the opportunities that can deepen loyalty and engagement with shoppers. Lori’s message reminds us that the U.S. gas and convenience industry serves the equivalent of half of the nation’s population every single day. No other channel is better positioned to leverage the power of experience to transform the loyalty and engagement of shoppers and employees alike! Digital touchpoints fall short in delivering the energy, emotional and sensory connections, as well as feeding the essential needs of humanity. The power of human-to-human experience becomes an important strategy for operators looking to more effectively compete in today’s increasingly digital retail landscape. Lori will share insights on how rethinking the role that technology, training and purpose plays will enable you to reap measurable benefits in the engagement and loyalty of customers, employees and partners and drive growth for your business.